Cyrille Najjar

Cyrille Najjar, graduate from the Royal College of Art, with two masters in architecture and industrial design innovation; he is the founder of the multi-award winning company White sur White, an interdisciplinary architecture and design agency at the intersection of innovation, technology and materials, consultant for numerous fortune 500 companies.
CEO of White Lab, a healthcare analytics and biotechnology company that specialises in particle and allergen identification, he has won multiple prizes for his technologies and patents.
Professor at ALBA and LAU, he has been teaching design thinking, innovation and architecture for more than 9 years.
Designated expert of the French Think Tank “The Internet of things”.
With an executive education from UCL, Gazelles and Babson College Boston, Cyrille combines the intricacies of business modelling, strategy and innovation with an emphasis on prototyping and design thinking.
Cyrille Najjar’s designs appeared in TED and won first place in Harvard innovation, Instituto de Empresa IOT, UKLTH, Yamaha, Helen Hamlyn Center, Design for our future self award and was featured on CNN, BBC, WSJ amongst others. He was also published in the Herald Tribune, Wallpaper, Icon Magazine, La Croix, Monocle, but also science and technology publications like Science et vie, Tech city insider, Entrepreneur, Executive, Wamda, and Huffington Post to name a few.
Designing unconventional structures and musical instruments, he has been heavily involved in the reinvention of vehicles for limited mobility users, eye-tracking software, allergen monitoring technologies and smart furniture. Immersed in renewable energy-based products for the masses, and specifically for crisis-based refugees, he designed an acclaimed innovative solar unit at the francophone games.
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